The Kolev Scale Engine:

Stop Buying Features. Install the Engine.

Your leads answered when you can't pick up. Your reviews building after every job. Your website actually bringing work in. One system, set up for you, run from your phone.

[or see how it works ↓]

See it in 2 minutes.

Here's exactly what gets installed and how it runs.

2 minutes — here's exactly what the system does and how it works.

We Build Marketing Systems & Websites For...

CONTRACTORS

Put an end to repetitive investments in your website and marketing. No more second-guessing, as we already have a proven understanding of what works.

You are in great hands!

1027+

Projects Completed

1,112+

5-Star Reviews

6

Years In Business

154%

Average Client Growth

19,110+

Qualified Leads Generated

We produce the greatest contractor websites in the world by fusing industry-leading marketing methods with our tried-and-true approach.

I. Capture Every Lead

Every call you can't answer is somebody else's job.

Missed Call Text-Back:

Miss a call, they get a text in 30 seconds. You're first to respond even when your hands are full.


They don't leave a voicemail. They just call the next guy.

How it works: Your business number runs through the system. Calls ring your phone like always — but if you can't grab it, the system catches the miss and texts them back in about 30 seconds:

"Hey, this is [Your Business], sorry we missed you — what do you need?" They text back, it lands in your inbox, you pick it up when you're off the roof.

• Fires in 30 seconds — before they scroll to the next guy

• Nobody leaves voicemails. Everybody answers a text.

• Nights, weekends, 3am. It doesn't clock out.

• It starts the conversation. You close it.

Automated Follow-Up

When they're finally ready, you're the name in their phone.


"Let me think about it" is where most of your money dies.

How it works: Every lead — call, form, chat — goes in automatically. Don't book? A sequence starts: check-in text a few days out, email the next week, one more after. Runs a few weeks, stops the second they reply or book. You don't track anybody or remember anything.

• Weeks of follow-up, hands off

• Texts and emails both

• Shuts off the moment they respond

• Old quotes sitting in your truck? Load them in, it works those too

All-In-One Inbox:

Text, email, Facebook, Instagram in one list. Stop losing people in the cracks between apps.


Somebody's address is buried in a Facebook message from Tuesday. You know the feeling.

How it works: Text, email, Facebook, Instagram — all wired into one inbox. Every message lands in one list, sorted by customer. You answer from that one screen and it goes back out however they reached you. They never know the difference.

• One list, every channel

• Full history per customer — no scrolling back three days

• Answer from your phone, on site

• Office help? You work the same inbox together

II. Look Like The Pro You Are

They're judging you before they even think about calling.

Functional Website:

A site that actually captures leads and doesn't look like it was built in 2009.


A website that just sits there is a business card you're paying rent on.

How it works: Built from scratch, phone-first, because that's where your customers are. Every road on the site leads to one of two places: tap-to-call, or a quote form. Somebody fills that form out, you get a text with their details — they get a confirmation text back. Conversation's started before they close the tab. We handle the maintenance including hosting, domain, and updates.

• Phone-first, then desktop

• Quote forms that text you and them

• Webchat — plenty of people won't call but will type

• Your number is one tap, everywhere

Local SEO + Google Profile

Get your business found by people already searching for what you do.


When somebody searches your trade in your town, you want to be what comes up.

How it works: Full revamp of your Google Business Profile — right categories, every service listed, real keyword research for your town, photos, hours, service area. Then I post to it weekly, because Google favors profiles that look alive over ones that look abandoned. I also line up your name, address, and phone across the web, since mismatches drag your ranking down.

• Full profile rebuild

• Weekly posts to keep it active

• Your info identical everywhere online

• Straight up: SEO takes months. Anybody promising instant results don't know what they are talking about.

One-Click Marketing

Your past customers are the cheapest jobs you'll ever get. One button brings them back.


Your best customers are the ones you already have. Most trades never talk to them again.

How it works: The system builds your customer list on its own — everyone who called, booked, or filled out a form. Campaigns are already created and when you want to send one, you open the app and hit a button. Text and email, whole list, seconds. Get your schedule booked before your season starts!

• Campaigns already written and loaded

• Seasonal — gutters in fall, AC in spring

• "We're in your neighborhood this week"

• Refer-a-friend, asked properly

III. Protect Your Reputation

Your reviews decide whether they call you or the next guy.

5-Star Review Funnel

Every finished job turns into a review request. Automatically.


You do good work. Your Google page should say so without you having to ask.

How it works: Job gets marked done, customer gets a text with a direct link to your review page. One tap and they're on the screen — no searching, no hunting. If they forget, it nudges them a couple times over the next week or two, then quits. Reminder, not harassment.

• Automatic after every job

• One tap for them

• A couple reminders, not ten

• Stacks up while you're on the next job

Reputation Guard

Directs happy customers to Google and unhappy customers to a private form.


Finding out about a one-star three weeks late is how it actually hurts you.

How it works: After a job, your customer gets a link to a quick review page on your own site. Happy customers go straight through to Google. If someone's unhappy, they get a chance to tell you what went wrong first — and that comes to you as a private message the same day. They vent their anger, and are only then prompted to leave a review.

• The Google link is available to every customer, no exceptions
(You are protected from violating Terms and Conditions)

• Bad experiences reach you privately the same day, in their words

• Most upset customers just want to be heard. A fast reply usually turns it around.

• Where-you-stand report every four weeks

Business Phone Line:

A real business number that forwards to your phone. Your personal one stays yours.


Your personal number is on every flyer and truck, and yet you still can't tell how many calls it actually brings in.

How it works: You get a real business number for your truck, your cards, your site. It forwards to the phone already in your pocket — no second device, nothing changes about your day.

Difference is every call now gets logged, tracked, and recorded, and your personal number stays personal.

• Your number stays yours

• No second phone to carry

• You'll finally know how many calls you actually get — and miss

• Calls recorded, so "that's not what we agreed on" ends fast

RESULT:

More jobs. Less chasing. Same amount of work.

More jobs from calls you're already getting:

Every missed call gets answered instead of going to voicemail.


Every flyer, truck wrap, and referral you've paid for ends in a phone call. When you can't answer, that money walks.

Now every one of those leads gets a response and stays alive until you're free — same leads, you just stop losing them.

More people calling you first:

Your site, your number, and your Google profile all point people to you.


When somebody needs your trade, they call whoever looks legit and has the reviews to back it up.

You stop being the third quote they get around to and start being the first call they make.

More out of the customers you already have:

Reviews, follow-ups, and repeat offers go out on their own.


Your past customers are the cheapest jobs you'll ever get, and most trades never talk to them again.

Reviews go out after every job, quiet leads keep getting followed up, and old customers come back — none of it on your plate.

Stop Losing Jobs to the "Second Shift."

You've spent enough time playing catch-up with leads and fighting with systems that don't work. It's time to put your follow-up on autopilot so you can focus on the work that actually pays.

Get the KOLEV SCALE system running in your business.

WHAT'S ALSO INCLUDED:

Also included:

Logo design

— if yours is text on a business card from 2011, we'll fix that

Your domain

— we buy it and set it up. You don't touch it.

Hosting

— fast, secure, we cover the cost

Unlimited website updates

— new photos, price change, add a service. Text me, done in 72 hours.

Text + email confirmations

— appointment set, reminder sent. Looks pro, cuts no-shows.

Call tracking

— how many calls, how many missed. Real numbers.

Customer list building

— builds itself, so you always have someone to market to

Review reports

— where you stand, every two weeks

Direct line to me

— you text Ivan, Directly. Not a ticket, not a 1-800 number.

The Way We Work...

The Demo Call

(20 Mins)

It's a sales call, but a useful one. I'll answer your questions, walk you through the features that fix your specific headaches, and show you the system running on a real account. No fluff — just a clear look at where you're losing leads and how this plugs it.

We Build Your System (7–10 Days)

Fill out a quick onboarding form and get back to the job site while I do the heavy lifting. Over the next week I build your website and set up your whole system — phone line, text-back, reviews, follow-up, all of it.

The Launch Call

(25 Mins)

I walk you through everything and show you how it runs. It's built so you can manage it from your phone between jobs — no learning curve, no dashboard you'll never open.

We provide an effective blend of web design and marketing services.

They are cost-effective, potent, and exceptionally efficient.

Individualized Website Design

We create beautiful, performance-driven contractor websites from the ground up. We can assist you with creating an online presence, updating your present website, or aiming to produce leads.

Logo & Brand Design

Do you need a unique logo created? For your business, our staff will create an amazing, unique logo design. Customers will adore your new branding, and your company will surpass its rivals and stand out from the crowd.

Reputation Management

We help contractors build trust and authority in their specialty. Our systems will build your presence on google that makes you stand out from the competition.

Search Engine Optimization (SEO)

Are you having trouble connecting with potential clients and getting your website ranked on Google? Together, you and our top-notch SEO staff will develop a plan that satisfies your lead generation, growth, and company objectives.

See Trades we've worked with

Stone Systems works with all types of trade companies and independents contractors. Our expertise in web design and marketing coupled with our extensive trade experience makes our company a powerful resource for any construction business.

General Contractors

Logo Design | Web Design | Marketing

Remodeling

Logo Design | Web Design | Marketing

Roofing

Logo Design | Web Design | Marketing

see what our Clients have to say...

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-Client Name

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-Client Name

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-Client Name

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-Client Name

Frequently Asked Questions

How much is it and am I locked in?

$497 to build, then $297/month. Half up front, half when it goes live. No contract — cancel any month, no penalty. If I don't get your system built and live, you don't pay the rest and I refund your deposit.

Will this get me more leads?

Straight answer: I make sure you stop losing the leads you're already getting, and I make it easier for people to find you and trust you. I'm not running ads and I won't promise your phone rings more if nothing's driving people to you. What I do is make sure nothing leaks once they call.

Will my site work on phones?

It's built phone-first, not desktop-first. Most people looking for a plumber or a landscaper are on their phone, one-handed, in a hurry. Your site is built for that and adapted for desktop after — not the other way around.

Do I own my website and domain?

The domain is yours, in your name, and it stays yours if we ever part ways. The site and automations run on my system, so those stop if you cancel — but you keep your customer list and every review you earned.

How long does it take, and what do I have to do?

7–10 days. Your part is a short onboarding form, any photos and your logo if you've got one, and a 25-minute call at the end. Everything else is on me.

Who's actually building this, and who do I call when something breaks?

Me, both times. I build every site and every automation myself — no outsourcing, no account managers, no ticket queue. Something breaks, you text me. Same number, every time.

Don't see your question? Text me. I'll get back to you same day.

Ready to get started?

© Copyright 2026 | All rights reserved | Kolev Scale

© Copyright 2023 | All rights reserved | Kolev Scale